## DISPLAY & MOBILE

### DISPLAY & MOBILE BANNERS

In today’s digital landscape, mobile and display ad placements are crucial for reaching a wider, more targeted audience.

The specifications below cover desktop and mobile channels for various tactics & placements.

### PRIMARY

- **Ad Size(s)**: 300x250, 300x600, 728x90, 160x600, 970x250, *320x100, *320x50
- **File Type(s)**: .gif, .jpeg, .png, .html or html5
- **Third-Party Tags Accepted**: Yes
- **File Size**: 150 KB or smaller​​

*Denotes mobile specific sizes

Sample tactics list: in-app, contextual, behavioral, keyword, device-ID, geo-fencing, retargeting and more.